Goodyear India launches Assurance ComfortTred range of tires

Goodyear India has launched the all-new Assurance ComfortTred range of tires, an extension of its Assurance portfolio specifically designed for luxury vehicles in the Indian market. With the combination of cutting-edge technology and a sophisticated tread pattern, the ComfortTred Assurance’s consumer-focused design redefines the luxury driving experience.

With ANX™ technology, Assurance ComfortTred delivers a quieter* driving experience on the road. Constructed with an additional layer of noise and vibration cancellation built with Goodyear’s advanced compound, the tire is firmly isolated against rolling noise. The closed-pattern design helps reduce air-pumping noise while a high number of smaller tread blocks result in lower impact force, resulting in a quieter ride performance.

ComfortTred Assurance Tire Image

In addition to ultimate comfort and a quiet ride, the Assurance ComfortTred tire is designed for safety from the first to the last mile, in terms of wet grip and shorter braking distance*. Next-generation tread compound contains a high amount of silica and resin for added traction that provides incremental modulation to the road surface, leading to better road contact and better water evacuation .

Mr. Sandeep Mahajan, President and Managing Director of Goodyear India Limited, said, “We are delighted to introduce Assurance ComfortTred, a new product from Goodyear, designed for luxury vehicles. Assurance ComfortTred is a true comfort provider that allows the vehicle to become a quiet space for drivers and thus provides a superior driving experience for consumers. As a pioneer in tire technology, Goodyear has always been at the forefront of innovation and our goal is to deliver best-in-class products to meet changing consumer needs.”

Assurance ComfortTred is available in 7 sizes in the Indian market. *Compared to Goodyear EfficientGrip

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